A unified academic catalogue for books, journal articles, book chapters, proceedings papers, conference abstracts and semiotic research materials.
A unified academic catalogue for books, journal articles, proceedings papers, collection articles and semiotic research materials. Search across the full database; results are shown with pagination.
Structural Units of Mass Culture Mythology
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- 1 edition
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Other title information: A Cultural Semiotic Approach
Annotation: My dissertation focuses on the study of myths and their semiotic mechanisms that appear in contemporary mass culture texts. Although myths and mass culture as a whole have been widely discussed from the perspectives of various disciplines, there are no studies that deal with the systematization of mass culture mythology and the semiotic definition of mythic markers. The topic of this dissertation is interesting not only from a general theoretical, philosophical, anthropological and semiotic perspective, but also for practical reasons. I believe that I can convincingly show in my work that the study and identification of semiotic mechanisms of mass culture myths is applicable in the field of marketing semiotics and social communication. In my dissertation, I first compare mass culture mythology from a sociological, philosophical-anthropological and semiotic perspective. This allows me to combine the two main epistemological approaches to myth research and treat myth as a holistic meta-concept on the one hand, and approach myth as a cultural text on the other. Based on the framework I have created, I will analyze various texts of mass culture in my work and focus on identifying the most common and enduring structural units of mass culture mythology. How do I define a smaller unit of myth? In defining it, I will rely on two structural principles of myth: the emic unit, which I denote by the concept of mythologeme, and the hybrid unit, which I denote by the concept of mytheme. In the course of the analysis, I will highlight the following mythologemes: Fate, Journey, Universality, Catastrophe, Golden Age and Mother Nature, and the mythemes: Transformation and Return. In addition to distinguishing the aforementioned mythologemes and mythemes, I will highlight their value and function in mythological discourse. Fate and Journey help to integrate the life of the individual into the whole. The mythologeme of Mother Nature is associated with the existential need of a person to search for authenticity and identity. The mythologemes of the Universe, Catastrophe and Golden Age constitute the human time-spatial past-present-future triad. The latter are related to human questions about the origin of the world, nostalgia for the past and fears about the future. The mythologeme of Transformation points to the idea of miracle and the mythologeme of Return to the time-spatial axis of the human semiosphere, to orderliness. The last chapter of the work applies the theoretical framework developed in the dissertation to specific case studies. The first of them is dedicated to the analysis of the TV political marketing of the Ukrainian politician Darth Vader, and there I show how archetypal mythological meanings were included in the structure of the political narrative. The second case study focuses on the development of a specific brand, which I did in collaboration with the well-known Russian pop artist Manizha, and where I apply the mythologeme of Mother Nature.Further research into mythologemes and mythemes could open up new semiotic markers and thereby expand the field of application of semiotics, as well as help to better understand the mythological basis of culture. This dissertation presents a semiotic study of myth revealing in contemporary mass cultural texts and exploration of its inner semiotic machinery. Although a variety of studies have been devoted to myth, and quite a few studies have tackled mass culture issues, less attention has been given to the systematic articulation of mass cultural mythology and its markers, which reveal its inner semiotic machinery. Those issues are relevant not only from a general theoretical philosophical, anthropological, and semiotic point of view, but also have concrete applicability in marketing semiotics and social communications. Firstly, I discuss mass culture under an emancipatory umbrella approach and explore mass culture mythology from the sociological, philosophical-anthropological and semiotic perspectives. Secondly, I combine two main epistemological attitudes of myth and integrate a holistic object of research – which appears as a meta-concept – from one side, and a text of culture – mass cultural narratives around brands conveying their main values – from the other side . Thirdly, I discuss the smallest units of mass culture mythology and explore its most widespread structural units. I classify the smallest units of myth by their structural principles: the emic units (mythologemes) and the hybrid ones (mythemes). There are the mythologemes of Fate, Course, Universe, Catastrophe, Golden Age, and Mother Nature, and the mythemes of Transformation and Backtracking considered in detail. The main existential values of those smallest mythological units are discussed. The mythologemes of Fate and Course help to understand individual life as a part of an integral whole. The mythologeme of Mother Nature relates to the existential search for inner authenticity and identity. The mythologemes of Universe, Catastrophe, and Golden Age constitute an integral triadic idea about time and space (past-present-future) and reflect the human existential quest for an explanation of the world origin, nostalgia for the past and fears about the future. The mytheme of Transformation represents the idea of mythological miracle, and the mytheme of Backtracking appeals to the idea of a mastered time and space. Fourthly, I extend the process to find more minimal units of myth in cultural texts of different genres. The first case is dedicated to close analysis of the television communication of the Ukrainian politician Darth Vader. This case demonstrates the combination of archaic meanings and contemporary forms of myth within a narrative, producing new powerful connotations. The second case applies the Mother Nature mythologeme as a branding tool for building a coherent image of a musical artist. The further exploration of the mythologemes and mythemes and articulation of other semiotic markers of myth systematically enriches a profound understanding of human mind and culture.
Identifier: 9789949032150
Status: Available
Cassirer’s “Violent Inner Tensions of Culture”: A Cultural Phenomenology of Ethics, Freedom and the Mythology of Peace
In: The American Journal of Semiotics 2017, Volume 33, Issue 3/4
- Pages
- 373-397
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Greimas close and far
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Parallel title: Parallel title: Greimas arti ir toli
Annotation: Algirdas Julien Greimas (born Algirdas Julius Greimas) is one the most prominent creators of semiotics who laid the foundations of the Paris School of Semiotics known all over the world. He was also a famous linguist who researched Lithuanian mythology. Algirdas Julien Greimas is one of the most prominent Lithuanians in the international world of science, in many aspects compared to Mikalojus Konstantinas Čiurlionis. The greatest influence on the life and works of Greimas came from French culture renowned for its science, literature and art. Nevertheless, the time spent in Lithuania was also significant. Greimas himself viewed Lithuanian and western (French) periods of his life as correlation between two cultures. Therefore, every moment of his life is important to us, each moment contributing to the whole picture and enriching his life. Neither Greimas' childhood nor his youth which is the genesis of intellectual and aesthetic signs is reviewed in literature. Various authors tend to start writing Greimas'biography starting from his years in Vytautas Magnus University. Professor Eero Tarasti, the president of the International Association for Semiotic Studies, offered me to prepare a work about Greimas' life in Lithuania. As I myself studied in Kupiškis and knew a lot of things about the Greimas family, I decided to look at Greimas'childhood period in Kupiškis. The sources I used in this work are as follows: Greimas' words about his childhood, national and personal archives, press of those days and stories told by those who knew the Greimas family.My experience with exceptionally gifted children in National M. K. Čiurlionis School of Art in Vilnius and consulting with famous scientist has helped me to discuss the genesis of intellectual and aesthetic signs in Greimas' biography. As for the form of the work, I have chosen to use the form of an exposition with elements of a poster presentation, which allowed me to participate in significant scientific forums in France, Finland, Russia and China. In Lithuania, in those places where Greimas lived, my exposition contributed to the studies of his biography, organisation of conferences and dedication to Greimas. As it turned out, the prestigious gymnasiums where Greimas studied in Šiauliai and Marijampolė established in 1851 and 1867 have raised about half (9 out of 20) of those who signed the Act of Independence of Lithuania on 16 February 1918 and 12 out of 100 most outstanding persons in Lithuania in a millennium. In this respect these two gymnasiums are the only ones in Lithuania. It should also be mentioned that Greimas attended lectures in Vytautas Magnus University by famous Lithuanian scientists Mykolas Romeris, Vladas Jurgutis, Vosylius Sezemanas and Jonas Bučas who later contributed to laying the foundation for the science of semiotics.
Identifier: 9789955038702
Status: Available
Universals in the Context of Juri Lotman's Semiotics
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- 1 edition
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Notes: Appendix: Three lectures by Juri Lotman
Annotation: This book looks afresh at the heritage of cultural semiotician Juri Lotman - the founder of the Tartu-Moscow school of semiotics. The author proceeds from the idea that 'intellect' is one of the central categories of Juri Lotman's semiotics. Intellect becomes an important concept in Lotman's heritage - starting with the series of lectures given by him in the autumn and winter of 1967 at the University of Tartu (the lectures are published for the first time as an appendix to the book).
Identifier: 9789949118311
Status: Available
New science
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- 3 edition
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Other title information: Principles of the new science concerning the common nature of nations
Annotation: Barely acknowledged in his lifetime, the New Science of Giambattista Vico (1668-1744) is an astonishingly perceptive and ambitious attempt to decipher the history, mythology and laws of the ancient world. Discarding the Renaissance notion of the classical as an idealised model for the modern, it argues that the key to true understanding of the past lies in accepting that the customs and emotional lives of ancient Greeks and Romans, Egyptians, Jews and Babylonians were radically different from our own. Along the way, Vico explores a huge variety of topics, ranging from physics to poetics, money to monsters, and family structures to the Flood. Marking a crucial turning-point in humanist thinking, New Science has remained deeply influential since the dawn of Romanticism, inspiring the work of Karl Marx and even influencing the framework for Joyce's Finnegan's Wake.
Identifier: 0140435697
Status: Available
Snow, Forest, Silence
- Dependent title
- The Finnish Tradition of Semiotics
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Notes: One of the books in this library is inherited from Tyler James Bennet's library
Annotation: Consists of 30 essays, most of them written by Finnish, Estonian, and Hungarian scholars. The essays herein reflect a multiplicity of projects, ranging from explicitly national issues to quite "universal" themes such as signs of media, cinema, music, writing, actoriality, gastronomy, mental illness, language, habitus, distinction, and more.
Identifier: 0253213207
Status: Available
The Language of Vision
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Other title information: Meditations on Myth and Metaphor
Annotation: Jamake Highwater,the best-selling author of Myth and Sexuality and the Primal Mind, continues his voyage into the realms of myth, art and contemporary culture exploring the way society views its art and artists and the way our art and artists gaze back at us. Organized around the twenty-two cards of the Tarot Major Arcana, this book presents a dazzling range of controversial subjects, including the puritan division of art into hight and low and the direct influence of "popular" forms in contemporary artists, the image of the homosexual as outlow, iconography as destiny, imagination as political powe, the reinvetion of the past and thriumph of the dream life.
Identifier: 0802133460
Status: Available
The golden bough
- Dependent title
- A study in magic and religion
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- 1 edition
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Annotation: A classic study of the beliefs and institutions of mankind, and the progress through magic and religion to scientific thought, The Golden Bough has a unique status in modern anthropology and literature.
Identifier: 1853263109
Status: Available
Afterword
In: Semiotica 1985, Issue 4
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Identifier: DOI: 10.1515/semi.1985.53.4.359
On the semiotics of mythological conceptions about mushrooms
In: Semiotica 1985, Issue 4
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Identifier: DOI: 10.1515/semi.1985.53.4.295
A topographical interpretation of literature: Structural balance in Neil Simon’s ’Visitor from Mamaroneck’
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.305
Art: Biogenesis and semiogenesis
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.283
Conversational strategy and metastrategy in a pragmatic theory: The example of Scenes from a Marriage
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.323
Review article
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.347
The Life of Saint Alexius: structure and function of a medieval popular narrative
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.243
The meaning of the term makara in light of comparative mythology
In: Semiotica 1984, Issue 2024-03-04 00:00:00
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Identifier: DOI: 10.1515/semi.1984.49.3-4.191
A machine for the suppression of space: Illusionism as ritual in a fifteenth Century painting
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.53
Au sujet de la possibilité d’une analyse linguistique de l’énonciation poétique contemporaine
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.95
Communication and exchange
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.113
Many meanings, one formula, and the myth of the Aloades
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.39
Review article
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.175
Sonstiges
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.u
Structuralism in Belgium and in the Netherlands
In: Semiotica 1980, Issue 2024-01-02 00:00:00
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Identifier: DOI: 10.1515/semi.1980.29.1-2.145
The manu-facturing of a language
In: Semiotica 1980, Issue 2024-01-02 00:00:00
- Pages
- 1-38
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Identifier: DOI: 10.1515/semi.1980.29.1-2.1
A Semiotic Approach to the Polysemy of the Symbol nāga in Indian Mythology
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.237
Ethnicity, Modernity, and Theory of Culture Texts
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.103
Ethnosemiotics
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.149
Feasting and Tourism: A Comparison
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.221
Introductory Note
In: Semiotica 1979, Issue 2024-01-03 00:00:00
- Pages
- 1-2
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Identifier: DOI: 10.1515/semi.1979.27.1-3.1
Nature’s Way? Visual Images of Childhood in American Culture
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.173
Prefigurements of Art
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.3
Saussure/Peirce à propos Language, Society and Culture
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.83
Some Fundamental Concepts Leading to a Semiotics of Culture: An Historical Overview
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.75
Sonstiges
In: Semiotica 1979, Issue 2024-01-03 00:00:00
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Identifier: DOI: 10.1515/semi.1979.27.1-3.u
Soviet structural folkloristics
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Notes: Vol. 1
Annotation: This book is one of the results of the team work done in the Centre for the Computerised and Semantic Analysis of Myth at the University of British Columbia. Our activity is threefold: (1) investigation, development, and test of theoretical and analytic models (2) elaboration of computer programs for the semantic analysis of myth; and (3) actual analyses of Northwest Pacific Indian and of Melanesian myths. Our search for operational models and testable hypotheses led us to the recent publications of some prominent Soviet colleagues. We found these contributions valuable enough to deserve translation. A subgroup – T. Popoff, S. Reid, G. Quijano, M. Layton, W. Jilek Aall and M. Calcowski – studied articles published in German, French, or Russian, translated them and tested the approaches. We are happy to make the results available to our fellow anthropologists, folklorists and semioticians in the hope that better and ever more rigorous approaches will continue to heighten the quality of the procedures in our related fields. - from the introduction
Status: Available